Black Friday shoppers may need to rethink where they spend their money later this week.

Instead of going to the big retail stores early that morning, they may find better luck at the smaller businesses downtown.

The Flower Basket will be opening at 9:30 a.m. Friday morning and owner Maryann Sandusky-Gibson said that later time slot will make a difference.

“This is the best place in the entire world to come to for Black Friday because we’re not that busy,” Sandusky-Gibson said. “The small ma and pop shops here like our’s are great because the customers get more personalized attention.”

For Floyd Craft, owner of Ben Franklin Crafts and Frames, the customer-flow is pretty even at his store that he’s owned since 1976.

“It’s spread out evenly over the day,” Craft said. “It’ll be a long day.”

Next door, Craft’s daugher, Amy Craft Ahrens, said she’s excited to work at her gift store For Keeps on one of the busiest shopping days of the year.

For Keeps sells the popular Vera Bradley brand that is sure to reel in customers, Ahrens said.

“Vera will be big that day,” Ahrens said. “[For Keeps] is really just a hodgepodge of things.”

Like her father, she doesn’t expect big crowds like Walmart will have.

“We don’t have the craziness,” Ahrens said. “If you want to avoid the crowds, come here.”

Past exposure may lead customers into downtown for Black Friday.

After a downtown open house this past weekend, Art-A-Site owner Becky Laab hopes the people she met then will come shop on Friday.

“We had that open house and had such a good response,” Laab said. “I hope the holiday mood continues on Friday.”

Ace Hardware manager Carol Tolles said seeing her customers’ holiday mood is one her favorite things about Black Friday.

For some stores, Black Friday is just a miniture version of another big sale.

Finders Records employee Erica McCulure said Black Friday for them is similar to their large sale, Record Store Day, in April.

“It’s a really big day,” McClure said.